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Creating a striking, engagement-driven Emtez exhibition stand to launch new branding and showcase innovative safe charging solutions.
The Brief
Emtez, a pioneer in safe charging solutions for the fast-growing battery market, chose Pollutec 2024 in Lyon, France, to debut their new brand identity. This event marked the first of three planned exhibitions and represented a milestone in presenting their technology to a global audience.
The challenge was clear. Fyber Live were commissioned to design and construct the Emtez exhibition stand at Pollutec 2024, which needed to reflect the company’s bold new branding and communicate their focus on safety and sustainability in battery charging.
The Process
Emtez wanted a space that embodied their ethos: “Safer. Cleaner. For Tomorrow’s World.” To achieve this, we designed a modern, immersive stand with a sleek aesthetic, using black, teal, and LED accent lighting to deliver a futuristic, tech-driven look.
Prominent illuminated Emtez logos and digital screens ensured visibility from every angle. A reception area and comfortable seating encouraged networking, while high-quality printed graphics reinforced their message. The highlight was a dedicated demo zone where visitors experienced Emtez’s innovative charging box technology firsthand.
To align with Emtez’s sustainability goals, the stand used eco-friendly and reusable materials wherever possible. This balance of innovation, interactivity, and responsibility ensured the brand’s values were clearly communicated.
The Outcome
From concept to completion, the Emtez exhibition stand at Pollutec 2024 delivered impact and precision. The sleek lighting features and bold branding drew attention, while the interactive demo zone encouraged hands-on engagement.
Visitor feedback was overwhelmingly positive, confirming Emtez’s position as an innovator in safe battery charging solutions. The project not only strengthened brand awareness but also generated valuable new business opportunities, setting a strong foundation for their upcoming exhibitions.
By combining innovation with sustainability, the Emtez exhibition stand not only stood out in Lyon – it sparked conversations that matter.